As we have stated in previous lessons, Pacific Barcode’s main focus is selling Labels. This is a highly profitable part of our business and everything that we do, drives label sales.
The following lessons will go over several different aspects of the printers and then will go into each of the main printers that we sell.
Color Inkjet technologies are a good choice for the following reasons
- New Exploding Technology
- Wider Range of Choices/Manufacturers
- Smaller Footprint than Laser
- Wide Range of Material Choices
- Material Costs are declining
- Faster Printing
- Ink Options (Pigment or Dye)
When looking at printers, there are several significant differences between technologies. Based on the customer needs, usage and budget, the following things should be taken into consideration
- Printhead Type (There are subsets of each of these)
- Thermal
- Micro Piezo
- Ink Type
- Dye
- Pigment
- Speed of Printer
- DPI
- Width of Labels
